RESEARCH GAMING INDUSTRY NETWORK DEMANDS AND CULTURE, CONTENT STRATEGY AND COPYWRITING FOR BLOGS, ADS, LANDING PAGE, AND EBOOK
As a Bell Canada Company, BCE Nexxia is powered by Canada’s most comprehensive telecommunications services. Research indicated the client could meet the special, and stringent, demands of the gaming industry, and they were excited to get in on the action.
I conducted a study of the gaming industry network considerations, emerging technologies and community culture. After immersing in my findings I created outlines for an eBook and blog posts, which were designed to target game industry network administrators. The agency and I consulted industry experts and I was responsible for the content creation for all assets and ads.
I wrote both of these blogs.
I wrote both elements.
The promotional assets are yet to be produced. I am responsible for the writing and collaborative concepting.
